Here are a list of the resources that I have used to build my website and business. All resources shown below are things that I have used or are using, and believe that they are awesome additions to your online business!
For some of the links below, I have included affiliate links, which means that I may receive a small commission, at no cost to you, if you decide to purchase through my link. And if you do, you are awesome!!! Thanks in advance for supporting my business!
This website host is super affordable (starts at only $3.95/month!) and has up to 10 GB of storage and 10k monthly website visits.
WordPress.com is a web-based platform where virtually every aspect can be used to create a highly customized website. There are loads of themes, (aka templates for the visual elements of the website) that can be used, as well as thousands of plugins to help to further customize your site.
Genesis Framework and Foodie Pro Theme
Genesis is the framework for the Foodie Pro theme that I use on this website. This is a simple and clean theme to help make your photos really stand out. It has a one time cost and is easy to install on your WordPress site.
This is a very easy to use email marketing service that has a free option for up to 2000 email addresses – great for those that are just starting out. The downside of the free version is that you don’t get customer service but there are lots of guidance in the help section.
Make your Instagram account easier for people to find your content by using Linktree. This easy-to-use website allows you to add buttons to your bio link that redirects visitors to pertinent content. There is also a free version of Linktree. The paid version gives you more features like analytics.
This is my favorite way to run my Pinterest Business account. Tailwind has made it so much easier to keep my pinning consistent and I can plan so many pins ahead of time! They also have a genius feature called Smart Loop so you can set up a loop of pins that continuously pin based upon the timing you set up.
If you’re looking for a way to plan your social media content, try Plann. There is a free version of this app, as well as a paid version depending on what features you require like multiple account holders etc. Seeing your Instagram grid, for example, at a glance, can help with improving your overall account aesthetic, as well as keeping you organized and not dreading what to post on any given day.
This online course and membership platform is incredibly easy to use, has excellent customer service and even offers free challenges to help improve your course building and marketing skills.
This is an awesome platform for webinars! Each webinar can be scheduled ahead of time as well as any resources, like pdf downloads, can be added too. Every webinar can be recorded and automatically sent to the attendees as well.
My Canon EOS T3i is my first DSLR and has served me well! It came with a 18-55mm lens but I also upgraded to a couple of other lenses, see below. It is relatively lightweight and easy to use in the manual setting. I also use this camera for video content.
Having multiple memory cards is a must! I have had one memory card get broken, another memory card get corrupted and I didn’t have any memory cards left. I recommend going with a memory card that has a high storage capacity (i.e. high number of GB) as much as your budget will allow.
Check out these 128 GB memory cards here!
A spare battery can be a lifesaver on long shooting days. Make sure your battery pack is always charged up a ready to go before shooting days too!
Lenses: 50 mm and 18-24 mm
I opted to purchase two additional lenses for my Canon DSLR. The 50 mm is great for food close ups and is the lens I use more often. The 100 mm macro lens is very versatile and can be used for video filming too.
There are so many photo editing software available nowadays. The most common one is Photoshop but I wasn’t about to spend all that money on it! So instead I found the free version of this online photo editing site. It is very easy to use and has great functionality.
Essential Kitchen Tools
Here are a list of my essential kitchen tools. Note that the links below may be affiliate links, meaning that I may receive a small compensation, at no cost to you, if you choose to purchase through these links. And, if you do, thank you so much for supporting my business!
Plastic cutting board